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Maruchan Yakisoba Campaign
THE ASK
Choose a product from 7 Eleven and redesign the packaging. include a few ideas to add depth.
YAKISOBA STRATEGY
Brand the Maruchan Yakisoba ramen with the animated series Naruto. Adding some of the main characters and their powers onto the packaging. With an additional sticker of the hidden village the character is from.
THE CAMPAIGN
Package redesign
MY CONTRIBUTION
As the creative strategist I helped come up with the idea to partner with the popular animated show Naruto with Yakisoba. I assisted in the design of the packaging images and helped the copywriter with the manifesto.